Internet Advertising Networks

Reuben May 10, 2014

Singapore

This blogpost is about “Internet Advertising Networks”.

An online advertising network or ad network is a company that connects advertisers to web sites that want to host advertisements. The key function of an ad network is aggregation of ad space supply from publishers and matching it with advertiser demand. An online ad networks is that online ad networks use a central ad server to deliver advertisements to consumers, which enables targeting, tracking and reporting of impressions in ways not possible with analog media alternatives.

(Extract from Wikipedia)

Two Affiliate Models

Two-tier programs. These programs offers commissions based on sales and sales recruitment; Not only can you , as the affiliate, generate income from sales, clicks or leads, you can also get paid for the activity from other affiliate sites you have referred to the merchant.
Residual or Lifetime programs. You may find merchants with a subscription business model offering residual programs. For every visitor you send who becomes a client, you receive a regular commission for as long as that client keeps purchasing the merchant’s goods or services.

How to Find an Affiliate Program

There are three primary ways to locate affiliate programs for your website:

Consult affiliate sites like ClickBank.com. Clickbank network affiliate programs – which allows a third party (you) to sell digital products created by others- and be paid commission on sales.
Work with a large affiliate network that provides the platform for dozens or even hundreds of advertisers like LinkShare (linkshare.com)
Research individual merchants to see if they offer an affiliate program.

There is no charge to join any affiliate programs. Through these companies, you can market the whole merchant site or a specific product from the central site. The activity you generate is tied to your personal affiliate code, and the respective merchant sends you a commission check. Select those products that are relevant to our blog’s content (or audience) but at the same time, be sure to choose affiliate programs that pay the highest commissions.

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